We Serve All California Drivers

Shop New Ford Models & Used Vehicles in The Bay Area

When you visit Watsonville Ford online or in person, you can choose from a variety of models based on what matters most to you. If you need a versatile vehicle, you may want to check out one of our SUVs:

• Edge
• Escape
• Explorer
• Expedition
• Mustang Mach-E
• Bronco
• Bronco Sport

If you want to put a thrill in your ride, you’ll want to test drive the Ford Mustang, an iconic America muscle car that continues to innovate. For capability, you can’t go wrong with the Ford F-150 or Super Duty trucks. We also carry a number of pre-owned models, including Certified Pre-Owned (CPO) Ford vehicles to give you added peace of mind. Stop by and test drive one of our vehicles to see if it has what you’re looking for in a quality vehicle.

Service Your Ford with Certified Ford Technicians

To keep your Ford vehicle running like a dream, you will want to follow the service schedule in your owner’s manual. Our Service Department at Watsonville Ford will take care of all necessary services, such as oil changes, tire balancing, wheel alignment, and more. We provide a full range of services to ensure you have a reliable vehicle to get you where you need to go. Our service technicians have received training on Ford systems and are certified to work on your vehicle. We also provide services for other makes and models to keep you safe on the road. We use the latest equipment and tools to diagnose any issues you may have and to fix the worn-out part.

Find OEM Parts for Your Ford

The Watsonville Ford Parts Department is fully stocked with the parts needed for all our Ford models. You can order parts online or stop by the dealership to get a part for your repair project. Genuine OEM parts are designed to fit your vehicle without any changes needed. They work with the system to provide maximum efficiency and outstanding performance. Our knowledgeable team can help you find the right part for your vehicle.

Explore California in a Brand New Ford Model

• La Jolla Cove: Enjoy watching marine animals with sea lions and more while taking a nice walk or snorkeling in the water.
• USS Midway Museum: Learn about historic aircraft carriers from the navy with a self-guided tour and various interactive exhibits.
• Santa Monica Pier: Take a walk along the pier where you’ll enjoy street food, play games, and go on rides while experiencing panoramic views of the ocean. You’ll also find places to shop and dine along the pier.
• Pier 39: See a vintage carousel while watching street performances and visiting the local shops. You’ll also find unique dining experiences with local seafood.